Electric business change is the trend of low voltage electrical apparatus should walk on innovation, professional road
The afternoon of February 27th, sponsored by the hundred square net of the fifteenth session of the Chinese appliance Culture Festival electrical equipment industry and the network economic forum. Wenzhou City, Deputy Secretary General of the CPPCC Chairman Ye Yudeng, vice chairman of Zhejiang Electric Industry Association Huang Zhongping, peace electric limited company chairman Chen Daoxian, hundred square net deputy general manager Liu Jianting for the inevitable trend of the development of network economy in low-voltage electrical appliances, and how the transition published an in-depth view, the forum attracted more than 200 manufacturers representatives to participate in the.
At present, the production of low-voltage electrical industry homogenization serious, the price war and channel war intensified, the rapid development of electronic commerce has become another position electric appliance enterprise development, development of our city, many enterprises have the layout of the Internet, trying to the development of their own businesses to more customers and resources at the local and national mining. However, according to statistics, only 15% of Yueqing enterprises involved in business, 85% of the enterprises still rely on real store. Experts believe that to vigorously develop electronic business imminent.
"At present, the development trend of industrial electrical fast, low-voltage electrical appliances has entered the era of network economy, low voltage electrical appliance electric change is based on the industry development needs, will be a trend in the future." Huang Zhongping said.
Chen Daoxian shared network marketing in the appliance Culture Festival experience. "This year our booth small than in previous years, but the popularity than any previous to Wang, why, I WeChat two-dimensional code sweep gifts brought immense popularity, increase fans tens of thousands of people, they have become our potential customers." Chen Daoxian said, this is an effective network marketing attempt, prove to is the company began to set foot in the electric path.
Liu Jianting said, intelligent network, marketing of products is the future trend of development of electric industry, this trend is irreversible. Electrical Culture Festival will be because of the rise of the network economy makes its form more rich and colorful.
However, how to develop, the experts also pointed out the direction. Ye Yudeng analysis, a good business to do advantage, cost difference and specificity. However, now of the high cost of electrical products more and more convergence, some enterprises development to diversification, lack of investment to professional innovation, these are not enough. If the enterprise does not increase investment in research and development and general technology research to improve enterprise capability of independent innovation, will not be able to gain a foothold in the huge market space. Enterprises need to transition, innovation, cost and professional efforts, to achieve the ultimate combination, make a kind of product to do fine.
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